SHEA NUBIAN
LOGO DESIGN | WEB DESIGN | PACKAGING DESIGN
A fresh new business delivering amazing organic shea products.
A brand which is rooted in Nubian culture
THE BRIEF
Shea Nubian is a natural cosmetics business based in Manchester. We were contacted by Shantel, founder of Shea Nubian to help her develop the brand and create collateral to showcase Shea Nubian in a way that accurately represents this business.
MAIN OBJECTIVES
-
Develop our Logo & Brand Identity
-
Design our product labels
-
Design & develop our e-commerce website
THE LOGO
To create a sense of regal elegance, we employed a mixture of black, white, and gold. Adding depth and texture, a faded paisley pattern overlays the white background.
On the left, the silhouette depicts a lady with her afro hair styled forward, shaped to resemble the African continent
BODY SCRUB - 100ml Jar
BODY BUTTER - 200ml Jar
HAIR OIL - 30ml Dropper Bottle
THE WEBSITE
After articulating the essence of the brand identity and outlining the company's aspirations, we commenced work on the website.
Our first step was to identify the core features and objectives. We focused on ensuring that users could search, find, and make purchases quickly and intuitively.
Keeping these objectives in mind, we developed a working prototype to test the various features we had created.